Today I will check my email from all four accounts, then go online and check my facebook, Twitter, Linkedin and myspace. I have to keep up with all of my friends and see whats new in their lives. Wow wouldn't it be incredible if I could do that with my customers!
Well you can. I know that many people are afraid of their computers and having everyone know everything about you. Heck just this morning I found out three of my friends are expecting their first child, two on their second, six Friends bought new cars, and around 45 or so are tired of hearing about Michael Jackson. Thanks to things like Facebook and Twitter I am able to know just about everything I need to know to see where they are in their insurance timeline.
That's right their insurance timeline. We all know as agents that the average person will purchase life insurance over 7 different times in their lives. They just got married, having their first child, got a promotion at work, bought a house, their coming up on child number two, their term policy is running out, their children are heading off to college, etc. All of these factors are indicators on their insurance timeline. Indicators that you as good agents can take to the bank for new policy sales. That is of course if you know about it.
Technology has come a long ways since many of you started in this business. In fact did you know that you can create your own facebook page for your business and advertise it to your friends for free. All you need is an email address and five minutes then your on your way. Building an online relationship with your clients, keeping up with their insurance timeline, and now building referrals through their friends list. If you have not thought about opening and account for your agency or yourself then you should think about it today. Give me a call if you have any questions 1-800-352-8049
Sincerely;
Tripp Hatfield
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